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SharpFokus Brief – June 11, 2025
“Cashflow Is King” — Highlights from Our WeWork Talk

Yesterday, we gave a special talk at WeWork Jakarta to a room full of startup founders and executives.
The theme? Why cashflow — not cash or profit — is king.

Here’s a quick summary of what we shared:

🧾 It started with a school bill
In 1978, tuition was £770. Today, it’s £8,000+. That’s a 90% decline in value.
Cash fades.

📉 Then came a fast-growing company
Profit looked great. The share price tripled.
But cashflow was negative, and debt piled up. Eventually, the company collapsed.
Profit was fiction.

📚 Mr Micawber’s Law (Charles Dickens)
“Annual income twenty pounds, expenditure nineteen… result happiness.”
That’s cashflow — money in minus money out.

📊 Amazon flipped the order
In the 2000s, Amazon moved the cashflow statement to the front of its reports.
Result: share price grew from $450 million to $2 trillion.
The fastest rise in history.

📖 But it started even earlier…
In the Parable of the Talents, the master expects a return.
Two servants deliver cashflow and are rewarded. One hides the capital — and loses everything.
To those who produce, more will be given.

🧮 That’s what we call CFROA — Cashflow Return on Assets
• GEMS: 30% CFROA → trades at 3× assets
• BUMI: negative CFROA → trades below assets
Cashflow determines value.

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  • HTUFS
  • 7Steps
  • Home
  • Introduction to Sharpfokus Course
  • Sharpfokus-lessons-access
  • Sharpfokus-full-access
  • Lesson1-cashflow-profit
  • Lesson2-negative-cashflow
  • Lesson3-free-cashflow
  • Lesson4-cashflow-equity
  • Lesson5-CFROA
  • Lesson6-market-value
  • Example1-cashflow-profit
  • Example2-negative-cashflow
  • Example3-free-cashflow
  • Example4-cashflow-equity
  • Example5-CFROA
  • example6-market-value
  • Sharpfokus-premium-March2025
  • Sharpfokus100
  • Sharpfokus Premium Upgrade
  • Subscribe to Sharpfokus
  • March imports steady
  • Credo Foundation Indonesia
  • TOP100
  • App
  • Notes for UI speech
  • Sharpfokus Cashflow Short Course
  • TSLA, electric cars & confidence
  • Not that leveraged after all
  • Cashflow is King speech Wework June 10, 2025
  • Cashflow is King, Wework talk
  • What’s your business worth?
  • JSPT on the down escalator
  • ELSA, a but low energy recently
  • SSMS a lower yield
  • Facts alone
  • KIJA an interesting development